“Feel the Taste of Your Native Language”

An open-ended nationwide media campaign of the movement “In Support of National Languages and Cultures”, launched on 9 November 2006, the Day of Ukrainian Language and Writing. Its aim is media projects that awaken interest in one’s roots, native language and native land.

Since 2007 the campaign has its own arts festival: on one stage, highly professional bands and performers singing in their ethnic languages and using national instruments. The festival partner is the Etno Sound production company.

In 2010 the campaign grew into the International Parade of Festivals “Feel the Taste of Your Native Language”, which included the calligraphy festival Rutenia, the kobzar-poetry festival Kobzarska Triitsia and the Ecology of Communication language festival.